Over the weekend of January 13-15, more than 30 AMC content coordinators from all over the U.S. and Canada joined AMP staff in our Detroit headquarters to kick off planning of the 21 Tracks, Practice Spaces, and Network Gatherings for the 14th annual Allied Media Conference.
We had a weekend full of activities and exercises to collaboratively strengthen the vision and language of each AMC content area, share critical information about conference structure, and build plans to ensure the fluidity and impact of each session.