AMP Blog: Chrysalis
Thank you to the many people who participated in the past year of AMC in Chrysalis. You helped us explore and answer the big questions of, How do we want to grow? What are the key ingredients that make the AMC special? What parts of the conference can become something new?
AMC 2020, taking place next June 25-28 in Detroit, will be the first biennial (every other year) Allied Media Conference.
We are taking a one year break from producing the AMC. The conference returns in 2020.
The AMC has been a phenomenal caterpillar, hungry and growing for two decades, but what is the butterfly that we can become? We think it will take a year in chrysalis to figure it out. This will be a year of reflection, deep-dive evaluation, research, and development – a year that includes your voice – as we plan for the return of the AMC.